Leonardo"s Notebook by Mattheus Mei

I have been impressed with the urgency of doing. Knowing is not enough; we must apply. Being willing is not enough; we must do.

Wednesday, February 18, 2009

For the foodies, a sweet drink you'll love.

H/t Kotke.org

Pepsi is reintroducing what's become a novel idea, sweetening their soft drinks with Sugar - REAL SUGAR!!! The "new" product should hit the shelves in April. They're calling the product Pepsi and Mountain Dew Throwback.

Coke already has a sugar alternative to the HFCS available but it's hecho en Mexico - the only place you can get it in Columbia is Immaculate Consumption. If you've never had one - you should, there is a marked difference in the taste of the drink.

Kotke has an idea why the Coke Product has limited availablity and Pepsi will not make it a permanent member of the soft drink pantheon:

Pepsi and Coke don't want to permanently introduce sugared versions of their products -- it would take away from their main products' market share and it would mean admitting that the HFCS versions are inferior
Be prepared for the Corn Refiners Association of America to blast this promotion out of the water as yet another battle for big agri-business to maintain their stranglehold on farm subsidies and the American Waistline.

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St. Elizabeth of Cayce said...

I've found "real coke" with sugar before at Mexican tiendas, including the WC one across from Zestos. It's hit or miss, tho, as to if they have "the real thing" in stock.

Mattheus Mei said...

Oooh good point! Immac seems to keep it stocked pretty well, but it's an in house drink - it's good form only to buy one at a time, a tienda on the other hand, I'm sure you can buy a case! (if it's available)

This is a guilty pleasure of mine and there really is a difference in taste! If only we'd get rid of the sugar tarrifs and stop with all the corn subsidies.

Anonymous said...

Well I was going to mention the whole buying from ethnic groceries thing, but it seems st. elizabeth beat me to it! But yes, if one must have a coke, the sugared variety is much, much, better.

~mrs. sean